Client
EU Business School
Year
Feb 2020 – Aug 2023
Role
Digital Designer — Full Creative Ownership
Tools
After Effects, Premiere Pro, Figma, Illustrator, Photoshop, HTML/CSS
Overview
Overview
As the sole Digital Designer at EU Business School — a multi-campus international business school — I owned the full marketing creative output for over three years. From digital campaigns and paid media to video, web assets, and email, I was the single creative responsible for every visual touchpoint the brand produced.
Scope of Work
The role covered the full spectrum of digital design: social content, paid ad creative, web banners, video production, email template design and optimisation, presentation decks, and print. Campaigns ran across multiple countries and languages for international student recruitment, requiring consistent quality at volume.
What I Built
Three and a half years as a solo in-house designer builds a particular kind of creative discipline — you learn to work fast, prioritise ruthlessly, maintain quality under pressure, and think strategically about what the brand needs rather than just what looks good.
